QLS: Scalable and Flexible Automation with AutoStore

From Growth to Innovation

QLS, a leading Dutch provider of fulfilment and parcel services, has rapidly grown into a key logistics partner for webshops. With a customer base that expanded to 1,500 webshops in just a few years—and 15 million orders to fulfill—the need for an innovative and scalable solution for logistics processes became increasingly urgent. QLS turned to Lalesse Logistic Solutions in search of a partner who could not only deliver technology, but also provide strategic thinking and scalable support. Lalesse’s expertise in intralogistics solutions proved to be the perfect match for QLS’s ambitious growth plans.

With AutoStore as its core system and Lalesse Logistic Solutions as its strategic partner, QLS is well-equipped to tackle the fulfilment challenges of the future.

Quincy Boogers – CEO QLS

QLS: A One-Stop-Shop for E-commerce Fulfilment

Founded in 1990, QLS has made a name for itself in a short time. Today, it is one of the largest players in the e-commerce logistics sector. Thanks to continuous innovation, QLS has evolved into a true one-stop-shop for e-commerce fulfilment. In 2020, and in collaboration with Lalesse Logistic Solutions—a seasoned system integrator and the ideal partner to guide this transition—QLS implemented AutoStore technology to serve as the foundation for an optimized, flexible, and future-proof fulfilment process.

The Shift Towards Scalability

To support QLS’s rapid growth and rising customer expectations, automation was critical. Through its collaboration with Lalesse Logistic Solutions, QLS optimized its fulfilment processes, enabling faster order processing, higher reliability, and a logistics infrastructure that could scale flexibly.

QLS’s key objectives were:

  • Maximum scalability: A solution that grows with customer demand
  • Efficient space utilization: More storage in fewer square meters
  • Reliability and speed: Deliver orders faster and with greater accuracy
  • Sustainability: Minimize energy usage and emissions

The Integrated Solution

AutoStore as the Core

Together with Lalesse Logistic Solutions, QLS implemented its first AutoStore system in 2020 to ensure scalability and efficiency. From day one, the system was designed with future growth in mind. Thanks to its modular structure, QLS could gradually increase capacity by adding bins, robots, and workstations. These expansions were carried out with minimal operational disruption, allowing QLS to continuously optimize its service.


As demand grew, a second AutoStore system was purchased. To maximize efficiency, the original system was carefully dismantled and integrated into the new one, resulting in a single, consolidated AutoStore system with impressive storage capacity—on par with the most advanced fulfilment systems in the market.

The ongoing expansion of AutoStore allowed QLS to process orders faster and more reliably, directly contributing to improved customer satisfaction and higher service levels. The integration of AutoStore gave QLS the agility to scale and respond effectively to market trends and changing customer needs.

The strategic deployment of AutoStore, combined with Lalesse Logistic Solutions’ expertise, resulted in an efficient fulfilment solution that empowers QLS to serve its clients optimally and prepare for continued growth.

1st generation AutoStore grid at QLS
2nd generation AutoStore grid at QLS
Next generation AutoStore grid at QLS

The Impact of Collaboration and Innovation

The partnership between QLS and Lalesse Logistic Solutions is a prime example of how collaboration drives innovation and scalability in fulfilment processes. Thanks to Lalesse’s involvement and expertise, QLS gained a strategic partner who could match their fast pace and deliver long-term quality.

We feel very confident working with Lalesse. They are able to think along with us and adapt to the speed at which we grow. The collaboration has been extremely positive, and we’re excited to take the next step together! This enables us to guarantee the quality our customers expect—today and in the future

Demi Boogers

With their technical know-how and strategic guidance, Lalesse enabled a seamless integration and expansion of the AutoStore systems. This partnership lays the foundation for QLS’s ongoing innovation and growth.

AutoStore has brought QLS unmatched advantages:

  • Storage capacity: A fourfold increase, with room for future expansion
  • Processing speed: Up to 800 orders per hour with shorter delivery times
  • Flexibility: The system adapts quickly to new market demands
  • Sustainability: Lower operating costs and a reduced environmental footprint

Europe’s first ResQ robot in action at QLS

Further Automation and Growth

In addition to expanding AutoStore, QLS also enhanced other automation processes. The conveyor network was extended and connected to the new AutoStore area, enabling faster and more efficient product flow. An additional packing machine was also integrated, further boosting order processing capacity. These upgrades highlight QLS’s commitment to innovation and its vision to remain a frontrunner in the logistics sector.

Our existing customers have shown strong growth, and our sales team has also achieved impressive results. We’re forecasting growth of between 35% and 45% this year adds Quincy Boogers

underlining the importance of scalability and continuous improvement of logistics processes. With AutoStore as its core system and Lalesse Logistic Solutions as its strategic partner, QLS is well-equipped to tackle the fulfilment challenges of the future.

Flexibility and Growth: The Power of AutoStore

The collaboration between QLS and Lalesse Logistic Solutions demonstrates that AutoStore is not just an innovative technology—it’s a flexible and scalable solution tailored for growing businesses.

Curious how your organization could benefit from intralogistics automation?

Get in touch with Reesink Logistic Solutions and discover how AutoStore—or another advanced technology—can transform your logistics operations.


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